Journal of Business Economics for Applied Research

This research was prepared to find out the contribution of sustainable marketing strategies in achieving competitive superiority in (Vitra) Sanitary ware and Ceramics Company in Iraq. market, market division strategy, market targeting strategy) and competitive superiority (dependent variable) represented by its dimensions (speed of delivery, superior response to customers, market share, organizational flexibility), in order to address the research problem that states: "Do sustainable marketing strategies in terms of their dimensions contribute to achieving superiority?" competition in the researched organization"?
This research adopted a hypothetical scheme that reflects the nature of hypotheses and the correlations and influence between the dimensions of the two research variables in the researched organization, and to test these hypotheses, a questionnaire was used that was distributed to an intentional sample consisting of (75) respondents of job cadres (branch managers, sales managers and their employees, warehouse managers and their employees, accountants) in the researched organization, and there were (63) valid forms, and the collected data were analyzed by adopting several statistical methods according to the statistical program (SPSSV26).
The researchers reached a set of results, including the contribution of sustainable marketing strategies to achieving competitive superiority through the existence of correlation and moral influence relationships between them, and at the macro and partial levels of their dimensions. Continuous development in the use of sustainable marketing strategies in line with the needs of the Iraqi market

The research aims to study the impact of digital citizenship of the universities of the northern Iraqi region on sustainable organizational performance, and because the current digital era requires dealing with business in its digital form in addition to sustainable trends that began in its early stages. The study adopted a quantitative approach by random sampling by means of an electronic questionnaire, and (165) answers were obtained from administrative leaders in each of the University of Mosul, Northern Technology, Nineveh, Hamdaniya, and Talafar by Using statistical software (SPSS V.21), the research concluded that digital citizenship has a positive role in enhancing sustainable performance.

The research aims to identify the availability of customer relationship management through its dimensions (customer acquisition, customer value, customer satisfaction, customer retention) among a sample of workers in the General Company for Electrical and Electronic Industries in Baghdad Governorate. Those hypotheses adopted a questionnaire form that was distributed to an intentional sample consisting of (100) respondents from the functional positions in the researched organization, and (75) questionnaires were retrieved and the collected data were analyzed by adopting several statistical methods (descriptive and analytical) according to the statistical program (SPSS), and in the light of Statistical results A number of conclusions were reached, the most important of which is that enabling companies to apply customer relationship management makes them able to build strong and long-term relationships with customers, which enables them to achieve customer satisfaction by providing products that meet their needs and desires to face change, complexity and ambiguity that surrounds the future of organizations. To enable the company to achieve customer satisfaction, it must work to retain its customers through the sustainability of customer satisfaction, and this will guarantee the company a distinguished position in the market. The research presented a set of recommendations, the most important of which is that the company should take into account the personal interests of customers and listen to their complaints in addition to providing additional services with the aim of acquiring them, and the statistical analytical approach was used

The current study seeks to explore the most important factors affecting the adoption of blockchain technology in government hospitals in the city of Mosul, based on the Unified Theory of Acceptance and Use of Extended Technology (UTAUT2) as a conceptual model for this study. A questionnaire was adapted in order to conduct a survey of the opinions of a sample of doctors in these hospitals, based on the five-point Likert scale, where (322) questionnaires were collected. This study is also based on the use of the cross-sectional study in examining the field under study. Where the data collection process began in December (2022). Two programs were used for statistical analysis in this study: (SmartPLS) and (SPSS). The findings of the current study indicate that there is a positive and significant effect of each of the expected performance, expected effort, price value, social influence and facilitating factors on the behavioral intention to adopt the technology of block chains in governmental hospitals in the city of Mosul.

The current study aimed at highlighting the positive leadership pattern represented by the serving leadership that takes care of the employees and helps them to develop and prosper in addition to treating these employees ethically and fairly to promote the spirit of innovation for the employees and consequently this leads makes them more harmonious with the organization policy and objectives.
To achieve the objecctives of the study a questionnaire form was used as the main tool to collect the data of the field aspect of the study. For the purpose of getting questionnaire with the opinions of the individuals researched, the study adopted the descriptive methodology to deal with the theoretical and field data of the organization in question. The population of the study in the departments of the Directorate of Health in Nineveh involved (2000) employees and the random sample of the study included (400) respondents. The questionnaire forms were distributed to the sample individuals and (362) forms were restored.
Several statistical tools and techniques were used to analyze the practical field and included (the arithmetic means, standard deviation, and the analysis of the effect relationship). The statistical work was conducted through the statistical package (SPSS V26 & AMOS V24) The study reached a group of conclusions, most prominent of which is that the statistical analysis revealed that there is a direct relationship between the serving leadership and of innovation for the employees.

The aim of the research is to measure and analyze the short and long term relationship between the impact of the Iraqi stock market indicators on the money supply in the Iraqi economy for the period (2004-2021) using the modern methodology of co-integration. The impact of fluctuations in the Iraqi market for stock indices on the money supply. The research concluded a number of conclusions، the most important of which was the existence of a direct relationship between the number of shares (the independent variable) (the Iraqi market index for securities) and the money supply (the dependent variable)، and this means that an increase in the number of shares leads to an increase in the money supply in the Iraqi economy. Therefore، the research recommends the need to achieve security and political stability in Iraq، because it will be an attractive factor for capital owners to invest in Iraq in the Iraqi stock market and others، which will revive Iraq's economic and financial situation.

The aim of the research is to measure and analyze the short and long term relationship between the impact of the Iraq Stock Exchange indicators on the gross domestic product in the Iraqi economy for the period (2004-2021) using the modern methodology of co-integration. According to the (ARDL) model. As a result of the impact of fluctuations in the Iraqi market for stock indices on the gross domestic product The research concluded a number of conclusions, the most important of which was that the hypothesis on which the research was based was proven, which assumed the existence of a direct relationship between the indicators of the Iraqi market for securities (the independent variable) and the gross domestic product (the dependent variable) and this means that the high indicators of the Iraqi market for securities Lead to an increase in the gross domestic product in the Iraqi economy. Therefore, the research recommends the need to continue analyzing macroeconomic indicators in Iraq for the coming years in order to use them as warning indicators about the possibility of the country falling into a financial crisis, by knowing its behavior.

Iraq is one of the economies that is characterized by high foreign financial flows, especially the incoming flows, since Iraq has a rentier economy which depends on production and export of oil only. Iraq's exports of crude oil amount to more than (99%) of the total exports. Therefore, the inflows into Iraq of foreign currencies are very large in a way that if the monetary authority which is represented by the Central Bank did not intervene through the monetary sterilization policy to isolate these foreign flows from the monetary base and offer money, there could be a decrease in the value of the national currency and an increase in the general levels of prices and inflation. This, in turn, affects the stability and both internal and external economic balances. Consequently, this research aims to analyze the impact of the policy of monetary sterilization on the economic balance in Iraq, and to achieve this goal, the research relied on the descriptive approach and quantitative analysis using (ARDL and Caldor square) using annual data for the period (2004-2021). The research reached at a set of conclusions of which the monetary sterilization policy followed by the Central Bank to cancel the harmful effects of foreign financial flows by drawing on foreign reserves to keep the monetary basis stable, which contributed to improving some indicators of stability and economic balance at the expense of deteriorating some other indicators, Such as unemployment and non-oil GDP, and this is that the policy of monetary sterilization has an impact on the balance of the Iraqi economy in the short term, and this policy should not be continued for long periods because it is costly and leads to a deterioration in economic indicators.

The research aims to determine the extent to which the research aims to determine the extent of the impact of the dimensions of the capabilities of big data technology and its role in enhancing the creative performance in Korek Telecom Telecom Company in the northern region, as the capabilities of big data technology have become an organizational ability to obtain large amounts of data in various forms, store and process them And analyze it, and deliver the required information to the relevant parties, and allow organizations to derive value from big data in a timely manner, so two variables were addressed in this research: the independent variable (big data technology capabilities), and the dependent variable includes (creative performance).
After crystallizing the theoretical framework, the research model was formulated to reflect the nature of the influencing relationship between the variables, then the hypotheses were developed to be tested in Korek Telecom Telecom Company for the purpose of diagnosing the impact of the dimensions of the capabilities of big data technology and its role in enhancing creative performance. In order to achieve this effect, the researchers relied on the descriptive analytical approach As it was relied on personal interviews and a questionnaire in order to collect data in the field of study, it was tested by a group of statistical programs represented by (EXCEL) and (SPSS 23).
The study reached a set of conclusions, the most important of which is the existence of an influence relationship between the dimensions of the capabilities of big data technology and the dimensions of creative performance, in addition to presenting recommendations, the most important of which is that the researched company seeks to explore and exploit opportunities and balance between them and search for new opportunities through the huge databases stored in it

Food security is one of the most important priorities of economic systems in all its forms. Therefore, monitoring the level of achieving this goal through appropriate indicators, the most important of which is the undernourishment index, as it is one of the most widely adopted global indicators in determining the level of food insecurity. In addition, this indicator It is in line with other indicators used globally, such as the hunger index and the general index of food security (GFSI) The economic systems differed in their ways of dealing with the problem of food security, and the economic policies pursued by the economic systems are one of the important tools in achieving food security, as the undernourishment index was measured in Iraq for the period (2004-2020) and it was found that there is a decline in the proportions of those who suffer from undernourishment Ranging between (20.1-17.4%) of Iraqis suffer from food insecurity in Iraq during the study period, and the (ARDL) model was used to analyze the impact of different economic policies (public spending, transfer expenditures, interest rate, and the general level of prices As well as the values of exports and imports) during the study period on the undernourishment index. It was found that public spending has an adverse effect on undernourishment, as it was found that the proportions of those suffering from undernourishment was decreasing with the increase in public spending, while it was found that transformational expenditures had an inverse significant effect on food security, as it was found that the relative increase in transformational expenditures was by (1%) Accompanied by a decrease in undernourishment by (-0.14%), it was found that the interest rate and the price index had direct effects on the hunger index, which are results that are in line with the logic of economic theory. Exports also had a significant and opposite effect, meaning that they reduce the undernourishment index in Iraq, as well. Imports contribute to reducing undernutrition by providing food.

The current research aimed to identify the role of flexible human resource practices in achieving organizational discrimination ,dimensions of organizational excellence (administrative leadership and strategic planning, human resources, customer satisfaction, system quality and operations, innovation and technology, Environmental Management) where hypotheses were formulated that explained the nature of the correlation and influence relationship between the variables of the study, and the study population was identified, which is the Directorate of Electricity Distribution of Nineveh Center. In addition to adopting statistical programs such as (SPSS 25) to test research hypotheses and ensure their validity, according to its available tools, including (frequencies, percentages, arithmetic mean, standard deviation, coefficient of variation, Pearson correlation coefficient, simple linear regression coefficient). Distributing a questionnaire as a tool for collecting data related to the practical side, and the main problem of the study was (what is the role of flexible practices of the human resource in achieving organizational discrimination in the researched organization.
It was concluded that there is a positive correlation and influence relationship between the independent variable (flexibility of human resource practices) and the dependent variable (organizational discrimination). Practicing their jobs in multiple ways as required by work conditions in order to achieve organizational excellence.

The research aims to diagnose the role of change management strategies (the rational strategy, the coercive force strategy, the directed awareness strategy) in achieving the strategic momentum represented by its dimensions (insight, empowerment, collective commitment). In Samarra, the role of change management strategies in achieving strategic momentum) and for this reason the researcher developed a hypothesis scheme, as well as the research hypotheses, and the researcher used the questionnaire as a main means for collecting data and employed the descriptive analytical approach as a research method, to survey the opinions of the sample (81) viewers in the General Company for Pharmaceutical Industry And medical supplies in Samarra, so the research community was (90). The researcher distributed (90) questionnaires, of which (81) questionnaires were returned, valid for statistical analysis, with a recovery rate of (90%). The data was analyzed using the statistical program (SPSS V.25), and a group was hired. Of the statistical methods to extract the results, the research has reached a set of conclusions, the most important of which are (the presence of a positive effect of significant significance for the change management strategies variable in the strategic momentum in its dimensions, and there is a correlation and influence of the strategies of rationality, education and awareness directed in the strategic momentum and its dimensions, and there is no correlation and influence between the strategy Coercive power and strategic momentum and its dimensions in the researched company).

The research aims to identify the reality of organizational justice through its dimensions (distributive justice, procedural justice, transactional justice, evaluative justice) among a sample of staff in a number of secondary education schools in Nineveh Governorate, and the questionnaire was adopted as a main tool for data collection, and the statistical program (SPSSV26) was relied on for the purpose of analyzing the data collected from a sample of (267) respondents in the research field through several descriptive and analytical methods, and in light of the statistical results, a set of The most important conclusions clarified the results of field research through diagnosis The availability of dimensions of organizational justice in the field researched, which confirms that managers in the departments of the organizations surveyed They pay remarkable attention to organizational justice represented by its dimensions, and this is a good indicator for the departments of the organizations surveyed to create a suitable work atmosphere for all, and the research presented a set of proposals, the most important of which is the need to pay more attention to organizational justice by managers because of its importance in enhancing employees' confidence in their organizations and increasing their loyalty to them.

The current research seeks to achieve the main goal of identifying the acceptance of cadres working in medical supplies companies in Nineveh Governorate for the digital supply chain in their companies. To achieve this, the research used the inferential approach through the Technical Acceptance Model (UTAUT), which is represented by the variable of performance expectation, effort expectation, social influence, facilitation of conditions, critical success factors, behavioral intention, and use behavior, in addition to the modified variables represented by the variable of age, experience, gender, and voluntary use. For the purpose of data collection, the survey method was used through a questionnaire that was prepared based on a number of studies in this field. The research targeted working cadres related to the supply chain as the research sample. The sample size was (224) individuals, and structural equations modeling was used to test hypotheses search.
The research reached a number of results, the most important of which was the intention of the medical supplies companies in Nineveh Governorate towards adopting the digital supply chain, in addition to the fact that the critical success factors have a significant impact on the behavioral intention towards adopting the digital supply chain.
The research also recommended the necessity of introducing workers to the benefits expected to be achieved in order to reduce the possibility of the phenomenon of resistance to change, in addition to that the surveyed companies should set work mechanisms that would ensure the success of senior management support for the implementation of the digital supply chain by allocating sums of money within the companies’ budgets to develop the technical infrastructure and train the workers. Formulating work controls and procedures that facilitate the ability of workers to use the digital supply chain effectively.

The current study aims to diagnose the dimensions of knowledge accumulation represented by (data analysis, continuous improvement, knowledge absorption, knowledge sharing and knowledge integration) at the Northern Technical University and its formations in Nineveh Governorate. To indicate the availability of the dimensions of knowledge accumulation among the faculty and administrative leaders at the above university, the study adopted the analytical descriptive approach. The study included a sample of (221) lecturers and administrative leaders, The questionnaire was used as a data collection tool, and the data was analyzed by the statistical program (SPSS,V.26) using statistical methods (percentage, mean, standard deviation, intensity of response and coefficient of variation), The results showed the availability of dimensions of knowledge accumulation in the researched organization, and the study presented a set of proposals, the most important of which is the need to increase the awareness of teachers in the process of acquiring new knowledge and merging it with their current knowledge to increase experiences and skills.

This study aims to diagnosis the role of professional competence in enabling the internal auditor to discover financial irregularities. The study was conducted at the University of Mosul, where internal auditors were surveyed to collect data. The study used a quantitative approach including descriptive analytical method. The quantitative data were collected through interviews with internal auditors through a checklist. This checklist was used to measure the internal auditors' professional competence and their ability to discover financial irregularities. The results of the study showed that professional competence (professional certificates, Education and scientific qualification, Practical training and development, the auditor's skills) are significant factors in enabling the internal auditor to discover financial irregularities. The study found that internal auditors with higher levels of professional competence were more likely to detect financial irregularities. The study also found that the internal auditors' knowledge and skills in auditing, accounting, and finance were essential in enabling them to detect financial irregularities. In conclusion, this study highlights the importance of professional competence in enabling the internal auditor to detect financial irregularities. The study's findings provide valuable insights for institutions in selecting and training internal auditors to ensure that they possess the necessary knowledge and skills to perform their duties effectively.

The research aims to demonstrate the relationship and influence between the variables that were chosen for research in administrative operations engineering in terms of its sub-variables (strategy, commitment and conviction of senior management, information technology, communication, employee empowerment, readiness for change) and improving job performance in terms of its sub-variables (performance quality, speed of completion, Simplifying work procedures, efficiency of performance, and size of performance). As the choice fell on the Iraqi University, College of Administration and Economics, the research community and the application of the scientific aspect. For an intentional sample of (76). For a sample of managers, employees and heads of departments working in the research community. The researcher used the questionnaire as a main tool for collecting the required data, and the research adopted the descriptive analytical approach to test the correlation and influence relationships between the research variables. For the purposes of documentation and sufficient conviction, the opinions of the sample were subjected to specialized statistical tests within the statistical program package (Spss V.25). Weighted arithmetic, standard deviation, coefficient of variation, confirmatory factor analysis, relative importance, coefficient of determination R2, Spear-Mann rank correlation coefficient, and the F-TEST test) in addition to identifying the stability of the questionnaire items through (A. Cronbach).

Iraq suffer from a lack of domestic savings, which is reflected in economic growth. Therefore, the development of local savings is necessary to achieve economic growth. Iraq characterized by the availability of natural and human resources, but the volume of exploitation of these resources is still modest due to the lack of capital necessary to invest these resources. Local savings must be developed through the creation of savings facilities, activating their procedures and creating an appropriate investment environment.
The importance of the research lies in the fact that saving is a major component of the capital accumulation of economic growth events, in order to increase the levels of capital accumulation.
The data of the study showed that the average change for savings in Iraq amounted to %86,4 the compound growth for savings reached 9,5%, which indicates that Iraq is characterized by a high average savings and a compound growth higher.
And the results of the standard aspect of saving showed a role in influencing the total variables of the research sample in the short and long term

The current research aims to diagnose the nature of the relationship and the impact between strategic clarity as an independent variable and strategic supremacy as an approved variable in Iraqi private banks, To accomplish this research, the analytical descriptive approach was relied upon, and the research community was represented by managers working in Iraqi private banks, who numbered (225) managers, The research was applied to a sample of (107) managers who hold the position of delegated manager, his assistant, department managers and branch managers in the surveyed private banks, which are (7) banks that were chosen for their experience in their field of work, The questionnaire was adopted as a main tool in collecting data related to the practical side of the research, and it included (41) items that were processed and analyzed using a number of descriptive and inferential statistical tools such as (Arithmetic mean, standard deviation, coefficient of variation, Pearson correlation coefficient) through the use of statistical analysis programs (SPSS V.24), (AMOS V.24) to test the main and sub-research hypotheses, The research reached several results, the most important of which is the existence of a significant correlation between strategic clarity in its dimensions and strategic supremacy in its dimensions, In the light of the findings of the research, a number of recommendations were presented, the most important of which is to invest the nature of the positive correlation between the dimensions of the research to achieve the desired strategic supremacy by paying attention to these dimensions comprehensively.

The current study aims to identify the impact of adopting Internet of Things technology on organizational performance. In order to achieve this goal, the study model was designed, starting from the factors influencing the adoption of Internet of Things technology, up to the intention to adopt the Internet of Things, and then its impact on enhancing organizational performance based on the theory that supports the adoption of technology, represented by (Push-Pull-Mooring Model) PPM., as the influencing factors were extracted according to that theory represented by the push effects variable, which included dimensions (low flexibility, limited scalability, low compatibility, and dissatisfaction), while the attraction effects variable included dimensions (low cost, ease of maintenance, attractive alternatives, and expected value). With regard to the effects of anchoring, it included the two dimensions (expected risks and shortcomings). and the behavioral intent variable to adopt Internet of Things technology, as for the organizational performance variable, it included four dimensions represented by (internal processes, customers, learning and growth, and the financial dimension), which represents a result that is reached. The study relied on the analytical survey method for its implementation, and the questionnaire was designed based on previous studies as a tool for data collection, as it was distributed electronically. The data was analyzed using the (SPSS) (AMOS) program to describe the variables of the study and test its hypotheses.

The research aims to achieve sustainable performance of industrial companies through the application of green technology through an important question, which is how green technology affects the achievement of sustainable performance? On this basis, a hypothetical model was built to find out the nature of the impact between the research variables represented by the independent variable (green technology) and the dependent variable (sustainable performance). The two researchers chose the General Company for Electrical and Electronic Industries / Baghdad as a field for research. The research is an intentional sample of administrative leaders (221), and in order to test the validity of the research hypotheses, data related to the attitudes of the respondents were collected through the questionnaire and analyzed based on the ready-made software (SPSS Ver.21, AMOS 24). The research reached a number of results, the most prominent of which is that there is a direct significant impact of green technology on sustainable performance and based on the results of the research, several proposals were presented, the most important of which is the need for the management of the researched company to pay attention to the application of green technology because of its important role in achieving its sustainable performance.

The current study aimed to measure the impact of technological alertness on individual creative performance, by highlighting the role of technological alertness in supporting individuals, developing their skills and increasing their knowledge to enhance and distinguish their performance and creativity in accomplishing the tasks entrusted to them, specifically when this performance is characterized by characteristics that give it quality such as the ability to change, brainstorm and solve Problems and others, especially since universities require a special pattern of performance for individuals to excel in them. From here came the idea of the study to know the role played by technological vigilance in its dimensions (information technology vigilance, market technological vigilance, competitive technological vigilance) in enhancing individual creative performance with its dimensions (originality, fluency, sensitivity, focus, flexibility, acceptance of risk) to ensure its survival and stability.
In order to analyze the data collected from the field of study, extract the results and diagnose the variables, the researcher adopted the statistical programs (AMOSV24, SPSSV24). The researcher relied on the descriptive analytical approach as an approach to the study Where (450) questionnaires were distributed to the study sample They are the individuals working at all administrative levels in (Al-Noor University College), as (201) questionnaires were retrieved, and in light of that, a set of conclusions and proposals were reached that are consistent with the study to achieve the possible benefit Of which. The researcher concluded from the results of the study that there is a significant effect of technological vigilance on individual creative performance. Focusing on the participation of individuals in training courses, especially in the field of information technology, with the aim of introducing them to the latest developments that can help them to be creative. Public and private universities can benefit from the experience of Al-Noor Private College under study in the field of introducing technology in its work, because it is distinguished by its use of technology

This search aimed to identify the impact of the International Financial Reporting Standard (IFRS15) on the Earnings Quality. The research dealt with the concept, objectives and requirements of applying the International Financial Reporting Standard (IFRS15) in addition to the requirements of presentation and disclosure and the statement of the concept of Earnings Quality and their importance and influencing factors, and a discussion of the relationship between the research variables as the two researchers relied on the method of information content analysis to measure the search variables in a sample of Iraqi banks listed in the Iraq Stock Exchange, numbering 15 banks, for a period of ten years from 2012-2021,The research found that there is a significant positive (directive) relationship between the adoption of the International Financial Reporting Standard (IFRS15) with the Earnings Quality, which in turn indicates that the greater the trend towards adopting the practices of the standard, this is accompanied by a rise in the levels of Earnings Quality. The results of the research also found that there is a positive effect of adopting the International Financial Reporting Standard (IFRS15) in the Earnings Quality in the banks of the research sample. In other words, the greater the trend towards adopting the International Financial Reporting Standard (IFRS15), this will lead to a higher Earnings Quality.

The study aimed to know the relationship and the impact between cognitive competence with its dimensions represented by (information technology, decision making, creative thinking, knowledge management) on the effectiveness of the management information system with its dimensions represented by (system quality, quality of information, quality of services, user satisfaction, use of the system, benefits final) in the governmental and private universities of Nineveh, represented by (University of Mosul, Northern Technical University, University of Nineveh, Tal Afar University, Al-Hamdaniya University, Al-Hadbaa University College, Al-Nour University College), and the study was applied to a (intentional) sample of (200) leaders in these universities and with positions Various (university president, scientific and administrative assistant, deans, assistant dean for scientific and administrative affairs, heads of scientific departments).
The current study adopted the analytical descriptive approach with the use of the questionnaire as the main tool for collecting data related to the field side, as well as conducting personal interviews, as the main and sub-variables were described and the influence relationships and differences between their variables were analyzed to answer questions related to the study problem and reach the set goals and for data processing The information used many statistical methods (frequencies, percentages, arithmetic mean, standard deviations), by adopting ready-made statistical programs (spss.v21) and package (AMOS.V24) to test the hypotheses of the study and ensure their validity. Based on the results of the statistical analysis, the study reached a number of conclusions, including the existence of a relationship and a significant impact on the macro and partial levels of cognitive ability on the effectiveness of the management information system. From a significant impact on the universities surveyed reaching the highest levels of performance, as well as the necessity of holding training courses in the surveyed universities to provide consultations and guidance in the field of management information system.

Investment in financial markets is one of the tools of indirect investment in the global economy and recently the importance of stock exchanges in the world has increased; due to the increasing trend towards liberalizing financial markets and relying on the private sector to lead the economic development process, the research starts from the premise that the general index of the financial market is affected by a set of economic variables such as GDP, consumer price index, public expenditures and money supply (M2).
The research aims to study the impact of some economic variables represented in (GDP, consumer price index, public expenditures, money supply M1) on the Saudi financial market expressed in the general index of the market, and in this study the methodology of self-regression with distributed slowdown periods (ARDL) was adopted, which proved in line with the nature of financial investment as well as the nature of time series in terms of the degree of stability.
The research recommended the need to give greater attention by decision makers related to these macro variables in the economy due to the impact of these decisions on the investment process in the financial markets, they must balance the benefits and negative effects of these decisions